Dollars & Dragons

A newsletter and podcast focused on Friday Strout's fiction and tabletop roleplaying games. Featuring top industry contributors from both the professional Game Master scene, game designers, writers, artists, and more!

You wanna work with someone? Here’s how to get your foot in the door.

I’m asked often how I built one of the biggest freelance teams in the tabletop industry for The Vineyard RPG. I’m as immensely proud of where we are today as I am bamboozled by that fact. I’ve poured over my pitch emails and messages to find the common themes to my successes in communication.

This advice is for anyone seeking to collaborate or work with anyone else, not just in the tabletop industry – it’s just where I happen to work.

The email:

  • Be kind

  • Value up front

  • Be interested in people

  • Be interested in their work

  • Give clear next steps

You want it to be readable on a phone so that a freelancer who gets your email can respond with a “yes, let’s talk!” and you are scheduling a meeting to discuss details from there. Don’t over complicate things – freelancers are busy enough.


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